Sidekick Boxing is a well-known combat sports equipment brand. The brand was started back in 2010 and the brand has established its presence in the market as well.
The sports equipment company was started by Daniel Knight, who grew up in Brighton, UK. It was his mother who got him and his brother into mixed martial arts which soon developed to be their passion. His mother loved the sport and it was a perfect way for the young boys to look after themselves.
As a result, it was kickboxing that always attracted him, and Daniel Knight saw this as a perfect opportunity to combine it with his passion for business. It is worth noting that after years of training in full contact kickboxing, Daniel wanted to bring something new to the industry - Sidekick Boxing was born.
The equipment brand has become synonymous with Kickboxing, especially in the UK. But, with the rising popularity of the sport of MMA around this time, Sidekick saw the perfect opportunity and expanded into MMA and has spread its wings and also has Brazilian Jiu-Jitsu as well.
Comparing Sidekick Boxing products to rival brands
The equipment market is crowded with a lot of big companies. However, Sidekick has managed to create space for itself and goes toe to toe with the leading brands in terms of quality. The Sidekick Boxing gloves have been used by many professional athletes, most notably by former kickboxer and social media sensation Andrew Tate.
Interestingly, Sidekick Boxing was one of the first brands that sponsored Andrew Tate during his kickboxing days. As far as the gloves go, the range starts from £18. The pricing of the products has been kept with special consideration and desire to make the brand affordable for people who desire to buy good quality products without paying a premium.
As far as the gloves for professional fighters go, the Ultimate Boxing glove is priced at £179. The Ultimate boxing gloves are made from premium quality leather and are finished in an elegant grey and white colour design. From the stitching to the padding, every aspect of these gloves is designed to withstand the rigors of intense training sessions and bouts in the ring.
The gloves feature a double velcro securing wrist strap for Ultimate support and protection. They are available in 16oz and are ideal for most training types including sparring. Moreover, these are the same gloves that were used by Andrew Tate.
One of the most crucial aspects of any boxing glove is its ability to protect the hands and wrists from sustaining injury. Ultimate boxing gloves seem to excel in this area, thanks to their advanced padding technology and ergonomic design. Whether you're throwing powerful punches or blocking strikes, these gloves offer unparalleled protection to keep your hands safe in all circumstances.
Moreover, comfort is key when it comes to boxing gloves, especially during long training sessions. Ultimate boxing gloves feature innovative design elements such as breathable materials, moisture-wicking liners, and adjustable wrist straps to ensure a comfortable fit. With these gloves, an athlete can focus on training without worrying about discomfort while training for longer hours.
As mentioned earlier, Elite kickboxers around the world trust Ultimate boxing gloves to perform in a way that they need to excel in their sport. The Ultimate boxing gloves are available to buy from the official store of Sidekick Boxing. Moreover, if you choose to shop on Amazon, they are also available there.
How did Sidekick Boxing manage to take market share from leading brands?
As mentioned earlier, the brand has been in existence since 2010. Soon after the brand was launched in the market, it was clear that the brand was here to stay. The brand was quick to make a name for itself and with the efforts of its founder, Daniel Knight, Sidekick Boxing quickly started to be talked about amongst professionals as well.
Since 2010, the brand has sold tens of thousands of products and has emerged as one of the top equipment brands in the UK. For those unaware, the brand catalog is not limited to just gloves, the brand offers all kinds of equipment. As the brand has captured market share in the UK, it continues to grow its presence across the globe and offers its products worldwide.
While many often wonder how the brand was able to compete with the leading brands in the industry, it just boils down to a few important factors such as the brand offers high-quality yet affordable equipment.
Conclusion
The story of Sidekick Boxing and its founder, Daniel Knight is nothing short of inspiring. Starting with the passion he had for the sport to make a brand that continues to compete with the leading companies is commendable. It just goes to show that if one offers high-quality products to consumers at an affordable rate, competing with big players is possible.
That said, Sidekick Boxing is continuously striving hard to exceed expectations and break new barriers in the equipment industry.
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